In the dynamic and ever-evolving world of iGaming, operators are constantly seeking ways to enhance their offerings, streamline operations, and reduce complexity. Game aggregators like Timeless Tech have become essential partners in helping operators achieve these goals by providing access to vast libraries of games and sophisticated tools. In this exclusive interview, Nicola Cainero, COO of Timeless Tech, shares his insights on why operators should choose an aggregator, how Timeless Tech ensures the security and growth of iGaming businesses, and the strategic advantages that come with partnering with a forward-thinking aggregator.
Interview with Nicola Cainero, COO of Timeless Tech
Q1: Why should an operator use an aggregator instead of integrating providers directly?
Nicola Cainero: The answer is simple—efficiency. Managing over 100 individual contracts, each with different APIs and protocols, is a technical and legal nightmare. Timeless Tech provides access to a catalog of over 12,000 games through a single API integration, which can go live in just 3 days. This saves resources and accelerates onboarding.
Q2: How important is security in the iGaming world today?
Nicola: It’s absolutely critical. Game APIs have become the main attack vector for hackers. We're talking about “silent leaks” costing millions, caused by vulnerabilities in the systems of less structured providers. We enforce the use of our own API—built with robust authentication, rollback mechanisms, and governance standards—to ensure no game can compromise the entire operation.
Q3: How does an aggregator contribute to the strategic growth of an operator?
Nicola: Beyond providing up-to-date content, Timeless Tech acts as a strategic partner by offering advanced analytics tools. Our back office processes data from dozens of markets and player clusters, identifying which games perform best for each target audience. The next step will be to enhance this with machine learning to personalize game recommendations based on user behavior.
Q4: Can you tell us about the marketing activities handled by the Timeless Tech team?
Nicola: We provide end-to-end support—from designing promotional flows (jackpots, tournaments, free spins, loyalty points, etc.) to localizing content for target markets. What truly sets us apart is the synergistic collaboration between our team and the game providers. Together, we fine-tune portfolios and align promotional activities with market trends and player behaviors.
We operate with a clear focus on player retention, combining analytics, promo tools, and rapid execution to adapt to ever-changing market dynamics. Whether it’s targeted bonus setups or multi-provider campaigns, the goal is always the same: maximize engagement, reactivation, and player lifetime value.
Q5: What promotional tools are included for operators?
Nicola: Our platform includes:
- Plug & play tools (free spins, tournaments, proprietary jackpots)
- Internal widgets for multi-level campaigns
- Support for social/streamer campaigns with targeted discounts
- Combined promo flows (e.g., top position + cashback + free spins)
- Custom “Player Journey” plans over 4 to 8 weeks involving up to 8 different providers
Q6: What about regulatory compliance and technical support?
Nicola: We offer 24/7 support, fraud alerts, and—most importantly—global compliance coverage. Operators can enter new markets confidently, knowing that all distributed content is pre-certified for the target jurisdiction.
Q7: In summary, what does choosing a “Timeless Tech” aggregator mean?
Nicola: It means choosing secure, scalable, and intelligent technology. We’re not just an aggregator—we’re a technological partner that evolves with the market and with player behavior. It’s a decision that protects your business today and prepares it for long-term success.
Conclusion:
Timeless Tech is not just an aggregator; it’s a strategic partner in the iGaming ecosystem. With its seamless API integration, commitment to security, and data-driven approach, Timeless Tech helps operators streamline operations, optimize marketing, and scale efficiently across regulated markets. The insights shared by Nicola Cainero demonstrate how choosing a forward-thinking aggregator can significantly contribute to an operator’s long-term success. Whether it’s through comprehensive marketing support, data-driven decisions, or unparalleled security, partnering with Timeless Tech ensures that your business is well-equipped for both the challenges and opportunities ahead in the iGaming industry.
FAQ
What is Timeless Tech’s role as an aggregator in the iGaming industry?
Timeless Tech integrates a broad range of game providers, offering operators access to a diverse library of over 12,000 games through a single API, simplifying integration and boosting operational efficiency.
How does Timeless Tech ensure secure game integration for operators?
Timeless Tech enforces the use of its own API, which includes robust authentication, rollback mechanisms, and governance standards to protect against vulnerabilities and ensure safe operations.
What kind of promotional tools does Timeless Tech provide for operators?
Timeless Tech offers a variety of tools such as free spins, tournaments, proprietary jackpots, internal widgets for multi-level campaigns, and custom “Player Journey” plans.
How does Timeless Tech help operators scale and grow?
With advanced analytics tools, Timeless Tech processes data from multiple markets to provide insights on which games perform best for specific audiences, and the company is planning to enhance this with machine learning for personalized game recommendations.
What are the key benefits of using an aggregator like Timeless Tech?
Aggregators like Timeless Tech save operators time and resources by providing access to a broad range of games through a single integration, reducing technical complexity and accelerating onboarding.
How does Timeless Tech handle global compliance for operators?
Timeless Tech ensures that all distributed content is pre-certified for target jurisdictions, giving operators the confidence to enter new markets.
What is the process of integrating Timeless Tech’s games?
Operators can access Timeless Tech’s full catalog through a single API, with support provided to ensure a seamless and rapid integration process.
How does Timeless Tech assist with promotional campaigns?
The platform offers various promotional tools, including targeted discounts, multi-provider campaigns, and integrated solutions for running Free Spin and bonus campaigns.
